digital
Over the years, I have produced thousands of pieces of digital media. Social media is one of the most important touch points for communicating a brand message. I have created social media content for a range of brands, from feed graphics to story posts.
Online images really do say a thousand words, especially on Pinterest and Instagram because these brands need to make their photos enticing. Photo editing can positively impact an image when used correctly. Photoshop has become one of my most used Adobe programs to produce stunning before and after edits.
Email newsletters are also one of the most effective ways for a business to create sales. As a designer, I have to make sure that customers are engaging with the content enough to click through to a brand’s website. On various projects, sales teams have provided great feedback regarding customers responding to my EDMs.
Animation and GIFs can add a sparkle to any form of digital marketing, whether it be creating more interest in an Instagram story or boosting engagement in an email newsletter.
